Girişim Özeti

SegmentHub is a real-time visitor segmentation, on-site advertising and personalization platform. It is a combination of built-in DMP, CDP, Ad Server and Media Server. Platform offers several features to help businesses personalize their advertising and content based on visitor behaviors.

DMP tracks 100% of your visitors even if they are logged-in or not (anonymous). So you don't need to know who they are and you can use the benefits of SegmentHub in real-time.

CDP profiles your customers by unifying their devices so you can have a 360-degree customer view in one place and build your own first-party data.

Ad Server and Media Server help you to create real-time, targeted and personalized actions (change content, display banners, show offers, continuously feed ad networks, sync customer journey between devices etc.) by instant analysis of visitor behaviors.

Platform is highly scalable and can handle large amounts of data which is suitable for both enterprise-level businesses and SMBs.